Dsquared2 is an Italian brand, manufacturer of clothing, perfumery and accessories. The brand name means "D" squared - this is the letter with which the names of the brand's creators begin: brothers Dean and Dan Caten. The company is named after the founders of twin brothers Dan and Dean Keyton. The first collection of men's clothing from the company was released in 1994. The clothes were produced in a casual style that combines sophistication of cut, attention to detail, a little hooliganism and self-irony.